COMMUNICATIONS

STRATEGY

A clear strategy helps

determine where and how

you should invest your

marketing budget

You may want an overall strategy or you may be after a communications plan for a specific event – maybe you’re launching a new product.

There are a number of ways to get your message across, and it’s important to know which of these are right for your audience. For example, maybe your customers rely on recommendations from bloggers rather than national media.

We begin with your brand and other assets, like people and location. From here we use a mix of research, data analysis, budget planning and creative nous to develop a tailored communications strategy. One that lets key people see, hear and speak with you, so you can communicate with your audience rather than just sending them information.